What types of resources are available?

Our resource library includes guides on conversion rate optimization (CRO), marketing analytics, Google Ads optimization, client onboarding, project management, agency growth strategies, and white-label solutions for marketing agencies.

Are these resources free?

Yes, all resources in our knowledge base are free to access. They are designed to help marketing agencies improve their operations, client management, and growth strategies.

How can I find specific resources?

You can browse resources by category using the sidebar filters, or use the search bar to find specific topics. Resources are organized by topics like CRO, Analytics, Google Ads, Client Management, and more.

Who creates these resources?

Resources are created by SmartMetrics and industry experts with experience in marketing agencies, conversion optimization, analytics, and client management. All content is regularly updated to reflect current best practices.

Agency Resources | SmartMetrics

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Facebook is rolling out something really cool: the BigQuery Data Transfer Service now supports Facebook Ads

Better LinkedIn Ads with ABM

Don't launch your LinkedIn ads until you read this

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Not a fit at this time

AI Marketing Strategy for 2026, from Google

I read Google's super-empowered consumer report, so you don't have to

Google will charge you for calls you don't answer

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Google Published the AI Search Playbook. Most of It Says "Don't"

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Google killed FAQ rich results. The panic is bigger than the change.

Google announced this week that FAQ rich results are gone.

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Meta Finally Admitted Its Click Numbers Were Wrong

When First Position is Bad for Business

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Google Consent Mode v2 might break your Ads

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