

More Leads. Better Conversions.Smarter Marketing.
Hire senior expertise across traffic, conversion, and the AI systems that connect them. Ads, SEO, CRO, web builds, CRM and tracking. Scoped in 24 hours.

Not sure where to start?
Start with an audit.
AI Search Visibility Audit
Audit of how your brand shows up across AI search platforms like ChatGPT, Perplexity, Gemini, and Google AI Overviews. Covers visibility scores, share of voice, prompt coverage, competitor gaps, and sentiment analysis with a prioritized list of content and technical actions to improve citations and mentions.
Consent & Privacy Compliance Audit
Review of your CMP, Consent Mode v2, and tag firing behavior to confirm tags actually block before consent instead of just claiming to. Includes what your current setup does to reported conversion volume.
CRM Attribution & Pipeline Audit
Find out why your marketing attribution is broken and your pipeline reports don't reconcile. Full Zoho CRM audit with implementation-ready findings.
CRO Audit
Heuristic and data-driven audit of landing pages, checkout, or the full funnel. Covers UX friction, copy, social proof, page speed, and form design with a prioritized list of testable hypotheses ranked by expected impact.
Data Warehouse & Pipeline Cost Audit
Review of what you export, what you actually query, and what it costs. Covers BigQuery, Snowflake, and PostHog with specific changes that cut the monthly bill.
Email & Lifecycle Audit
Review of your Klaviyo, HubSpot, or Mailchimp setup covering deliverability, list health, automation coverage, and revenue per recipient by flow.
Lead Routing & Speed-to-Lead Audit
End-to-end trace of what happens between a form submission and the first human contact, covering routing rules, assignment gaps, duplicate handling, and response time by source.
PPC Account Audit
Full review of Google Ads and Microsoft Ads covering structure, bidding, automation settings, conversion data, and the platform defaults quietly spending your budget. Delivered as a prioritized report with projected impact and a fix-first list your team can start on the same week.
Reporting & Dashboard Audit
Review of your Looker Studio and Databox reporting covering broken data sources, silent blend errors, metric definitions that disagree between dashboards, and filters nobody remembers applying.
Shopping Feed Audit
Merchant Center and feed review covering diagnostics, title structure, GTIN coverage, disapprovals, and item-level performance against spend.
Technical SEO Audit
Full review covering technical health, content performance, backlinks, and keyword strategy. Delivered as a prioritized report split by who fixes what, with effort and impact scored on every item so nothing sits in a backlog for six months.
Tracking Audit & Fix
End-to-end audit of GA4, GTM, and ad platform pixels to identify duplicate events, missing conversions, broken triggers, and data discrepancies. Delivered as a prioritized report with implementation of critical fixes.

Work with Tomas
Founder, SmartMetrics
20 years in marketing, CRO, CRM, and analytics, now with AI systems layered on top. I built SmartMetrics for my own client work and I run it on yours. You work with me directly, from scope to delivery.
Get a project quote
Tell me what you're working on. I'll reply with scope and a price, usually same day.
