Data Studio Dashboard Setup
Custom Looker Studio dashboard pulling from GA4, Google Ads, Search Console, and other sources. Includes blended data sources, calculated fields, rolling averages, and interactive filters tailored to your KPIs.
Custom Data Studio dashboard pulling from GA4, Google Ads, Search Console, and other sources. Includes blended data sources, calculated fields, rolling averages, and interactive filters tailored to your KPIs.
What's included
- Data source connections across GA4, Google Ads, Search Console, Meta, and others
- Blended data sources so cross-channel views actually work
- Calculated fields for ROAS, CAC, blended CPA, and custom KPIs
- Rolling averages and period-over-period comparisons built in
- Interactive filters by date, channel, campaign, and segment
- Channel, campaign, and landing page breakdowns tailored to your funnel
- Executive summary view alongside operator-level detail
- Annotations and notes so context lives with the data
Why it matters
Most dashboards either show too much or the wrong things, and nobody trusts the numbers. You get a dashboard built around the decisions you actually make, with data sources stitched together properly so the metrics hold up. The team stops pulling reports manually and starts acting on what they see.
What clients say
“Tomas is an exceptional analytics expert. He helped us migrate a client from Universal Analytics to GA4, including creating GTM tags/triggers/variables, ecommerce tracking setup, other event tracking setup, and even built out funnels. This client had a unique shopping/enrollment checkout process, but the migration and configuration was launched without any issues. Highly recommended for any analytics work.”
Brian Thomas Clark
“Wow! I can't say enough about the team at SmartMetrics! They are super fast, intelligent, and helpful in understanding and addressing your problem. I have worked with them multiple times on different accounts. I highly recommend them! I will continue to use them going forward! Big shout out to Tomas for all his help!”
Anna Crowe
“Thomas is patient, quick and very knowledgeable. I had a few projects that were under the gun a but he completed everything in a timely manner with great professionalism. I'll definitely be hiring him again in the future.”
Ameet Khabra
What clients say
“Tomas at SmartMetrics has been fantastic to work with. He consistently delivers high-quality work quickly, communicates clearly and proactively, and makes even complex implementations feel straightforward.”
Gray Digital Group
5.0 on Google · All reviews“A huge difference to the business, and we know where the next dollar goes.”
Blitzy“We can scale spend now without guessing what is actually working.”
PermitFlow“Extremely knowledgable & capable!”
Dj Haer Jr
Work with Tomas
Founder, San Diego, CA
20 years in marketing, CRO, CRM, and analytics. Now building the systems AI runs on.
You work with me directly, from scope to delivery. No account managers.