CRO Audit
Heuristic and data-driven audit of landing pages, checkout, or the full funnel. Covers UX friction, copy, social proof, page speed, and form design with a prioritized list of testable hypotheses ranked by expected impact.
What's included
- Heuristic review across UX, copy, visual hierarchy, and trust signals
- Analytics deep-dive into GA4, PostHog, or your tracking stack to find drop-off points
- Session replay and heatmap analysis to see where users actually struggle
- Form and checkout review covering field count, validation, and error states
- Page speed and Core Web Vitals audit on key templates
- Mobile experience audit, since most traffic and most friction live there
- Social proof and messaging review against your audience and offer
- Prioritized hypothesis list scored by impact, confidence, and effort
Why it matters
Most CRO work starts with someone's gut feeling about what to test. You end up running experiments on things that don't matter while the real leaks stay open. An audit grounded in both heuristics and your actual data points you to the changes most likely to move revenue, so the testing roadmap is built on evidence rather than opinion.
What clients say
“Thomas from SmartMetrics is not only easy to work with but is a wealth of knowledge. Thank you, Thomas!”
SmartWatt Marketing
“Best in the field!”
Walid Feghali
“Thomas and the team at SmartMetrics did a fantastic job for us. We needed a complex cross-domain and cross-platform analytics and e-commerce tracking implementation, and they delivered on time and on budget. Great communication, too!”
Adam Sieminski
Custom Project
Need a custom project?
Let's talk.
Not every project fits a fixed price. Tell us what you need — we'll scope it out and get back to you within 24 hours with a clear proposal.
- Free scoping call — no commitment
- Fixed-price or retainer options available
- Transparent deliverables & timeline
Work with Tomas
Lead Generation Expert