Introducing Google Analytics 4
Starting July 1, 2023, standard Universal Analytics properties will no longer process data; only new data will flow into Google Analytics 4 properties. However, Universal Analytics reports can be viewed for some time after this date. For 360 Universal Analytics properties, a one-time processing extension ends on July 1, 2024....
Read moreUA vs GA4 - What's a difference?
Universal Analytics has been the go-to analytics solution for businesses for over a decade. It has provided valuable insights into user behavior on websites and apps, allowing businesses to optimize their online presence. However, with the emergence of Google Analytics 4, many are wondering if it's time to make the...
Read more